Gaining Ground at the ASLA Annual Expo

Who knew architects were such a healthy crowd?

The ASLA Annual Meeting and Expo kicked off this morning at 6 a.m. with a free exercise class and the room was full!

After we cleaned up and had a little breakfast, the crew got to work. Our booth was crazy busy – we’ve set up an interactive look at the ingenious engineering used to create our unsurpassed artificial grass and proprietary MaxxFlow backing, the patented permeability system that ensures durability. We’re getting a lot of attention.

More than 6,000 landscape architecture professionals and students from across the U.S. and around the world were walking these exhibition halls, and a lot of them asked how we can help them! They’re excited to hear that synthetic grass isn’t just for lawns anymore – playgrounds, rooftops, putting greens, balconies, dog kennels, dog parks, recreational vehicles … the imagination is the only limitation for EasyTurf applications!

As for the EasyTurf crew – we’ll be getting some good Boston grub and a good night’s rest. We’ve got another full day ahead of us tomorrow.