Talking EasyTurf in a coffee shop

I was sitting in a coffee shop yesterday working on the EasyTurf Web site, when the gentlemen next to me asked,

“Hey, so you sell AstroTurf® for dogs to pee on?”

My confused look prompted him to ask again.

“You know, astro turf for pets.”

He was genuinely intersted in purchasing artificial pet turf, and seeing my EasyTurf shirt, took the opportunity to ask some questions. I have a dog, EasyTurf and I had the afternoon off, so I happily engaged in the conversation. The first point I had to make, however, is that not all synthetic grass is AstroTurf® – that  it’s a brand of artificial turf.

I explained to him that what sets EasyTurf apart from other turf companies, and is especially relevant to pet owners is our proprietary drainage system. Every inch of the MaxxFlow™ artificial grass backing drains freely with absolutely zero absorption. That means dog urine odor won’t be a problem, and it even stands up to ALL pets, pet waste and dog urine. If you’re looking for a yard design for easy pet cleanup, EasyTurf is a great answer.

He was impressed to hear that our quality products, installations and customer service prompted renowned dog whispere Cesar Millan to endorse EasyTurf as his “turf of choice.” He installed more than 10,000 square feet of our turf at his Dog Psychology Center in Santa Clarita, Calif.

“Here at the Dog Psychology Center we have a lot of land to cover, so it’s important to me that our water conserving landscape is easy to care for, safe for our pack and has proper drainage,” Millan said.  “EasyTurf was the best choice for us and is the best choice for your pack.”

At the end of the conversation, I encouraged him to do his research – I may seem biased because I work for EasyTurf, but it’s hard to argue with facts. So remember, if you’re looking for canine fake grass,  not only will EasyTurf artificial dog grass provide you with beautiful and useful artificial grass landscaping, it will also give the peace of mind that you have a clean, safe lawn for your pet. Check out more at

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